India’s dairy products and packaged food categories recorded robust double-digit value growth in the March 2025 quarter, according to retail intelligence platform Bizom. The report highlights a 16.7% growth in packaged foods and 11.9% growth in dairy products compared to the same period last year, reflecting strong consumer demand recovery and positive market sentiment.
Within the food and beverage segment, dairy products — including milk, curd, paneer, and value-added items like flavored milk and ice creams — showed a notable uptick driven by rising out-of-home consumption, festive demand, and improved rural market activity. The report points out that categories like beverages (+21.1%) and snacking products also outperformed, signalling a broad-based recovery in India’s FMCG landscape.
Growth in the dairy category was further supported by stable pricing, innovative product launches, and aggressive distribution expansions by both cooperatives and private dairies. Summer-centric products such as lassi, buttermilk, and ice creams particularly benefited from early seasonal demand.
Bizom’s analysis suggests that rural markets, which have traditionally underperformed, are now witnessing renewed consumption momentum, contributing significantly to the quarter’s growth trends.
Industry Insight:
This performance reflects a favorable market environment for dairy entrepreneurs, cooperatives, and brands, indicating strong potential for summer-special products, value-added dairy, and health-centric innovations. Stakeholders should capitalize on this upswing with agile market strategies and localized outreach.
Source : The Hindu Business Line
